Archived article
Please note that tax, investment, pension and ISA rules can change and the information and any views contained in this article may now be inaccurate.
Stick with Pendragon following pivot to becoming a tech stock

AJ Bell is an easy to use, award-winning platform Open an account
We've accounts to suit every investing need, and free guides and special offers to help you get the most from them.
You can get a few handy suggestions, or even get our experts to do the hard work for you – by picking one of our simple investment ideas.
All the resources you need to choose your shares, from market data to the latest investment news and analysis.
Funds offer an easier way to build your portfolio – we’ve got everything you need to choose the right one.
Starting to save for a pension, approaching retirement, or after an explainer on pension jargon? We can help.
Please note that tax, investment, pension and ISA rules can change and the information and any views contained in this article may now be inaccurate.
Pendragon (PDG) 23.65p
Gain to date: 46%
We highlighted automotive retailer Pendragon’s (PDG) deep value appeal at 16.2p on 30 March 2023 with the shares weak after shareholder Hedin withdrew a takeover offer. We acknowledged the business faced near-term economic headwinds, but argued the downbeat outlook was more than priced in on a single digit multiple of forecast earnings.
WHAT’S HAPPENED SINCE WE SAID TO BUY?
The Nottingham-based car retailer’s shares motored higher after the company announced a deal on 18 September that can only be described as a takeover with a twist. Pendragon is selling its low margin UK motor retail and leasing businesses to North American car retailer Lithia (LAD:NYSE) for £250 million.
Following the deal, Pendragon will remain listed and be renamed Pinewood Technologies, in which Lithia will make a £30 million subscription for a 16.6% stake. Crucially, Lithia is taking on Pendragon’s debt and pension liabilities, which will leave the remaining company with a clean slate and sharp focus on Pinewood, the cloud-based dealer management software business within Pendragon which boasts compelling growth prospects.
The transaction includes a strategic partnership between the two companies focused on the rollout of Pinewood to Lithia’s existing 50 UK sites and the creation of a joint venture to accelerate Pinewood’s entry into a North American dealer management software market worth more than £2.6 billion per year.
WHAT SHOULD INVESTORS DO NOW?
Pendragon shareholders should receive aggregate shareholder value of 27.4p per share from this deal, a 48% premium to the closing price on 15 September, which includes a 16.5p per share or £240 million cash dividend from the disposal, a retained 83.3% ownership in Pinewood worth 10.3p per share and 0.6p per share relating to an indirect interest in the North American joint venture with Lithia.
We think it is worth sticking with the shares to see how things play out as a software as a service business with an accelerated growth plan led by Pendragon’s current CEO Bill Berman. Around 90% of Pinewood’s revenue is recurring and EBITDA margins are attractive at circa 60%.
These articles are provided by Shares magazine which is published by AJ Bell Media, a part of AJ Bell. Shares is not written by AJ Bell.
Shares is provided for your general information and use and is not a personal recommendation to invest. It is not intended to be relied upon by you in making or not making any investment decisions. The investments referred to in these articles will not be suitable for all investors. If in doubt please seek appropriate independent financial advice.
Investors acting on the information in these articles do so at their own risk and AJ Bell Media and its staff do not accept liability for losses suffered by investors as a result of their investment decisions.
The value of your investments can go down as well as up and you may get back less than you originally invested. We don't offer advice, so it's important you understand the risks, if you're unsure please consult a suitably qualified financial adviser. Tax treatment depends on your individual circumstances and rules may change. Past performance is not a guide to future performance and some investments need to be held for the long term.
Our website uses cookies to give you a better browsing experience.
You can choose to accept all cookies, or control which we use by clicking 'Manage cookies'. To learn more, read our cookie policy.